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Data - Insight - Change

Since 2003, APD has been at the forefront of automotive product, brand and customer experience research. With a proven reputation, our portfolio of innovative services have been adopted by leading brands across the world

Using Voice360 and Respond360 live web-based platforms to track their performance and competitive position, our clients can recognise, respond, and manage customer and driver communications and feedback across the spectrum of products and services they provide directly, or through their supply chain partners

Supporting the activities, APD's Insight360 strategists offer analysis and insight into internal and external sourced data

To discover why more than 20 of the worlds most successful automotive brands trust APD to help drive their business, please click here

Great brands around the world trust APD expertise:

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HCVS
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IVECO
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ARVAL
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Global Programmes

APD programmes are operational in 52 countries and 26 different languages

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Expertise

Subject-matter specialists from across the automotive sector
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What we do

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Brand performance, awareness and positioning

Network performance

Competitor benchmarking

Marketing impact

New product - proof of concept

Industry overview

Trends

Analysis – by vehicle and product type

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Who likes us?

Discover why over 20 of the worlds most successful automotive brands trust APD to help drive their business
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Who Likes Us
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Products & Services

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Support

APD is a member of the BVRLA and LBF and supports the code of practice of ESOMAR and MRI

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